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Author Archives: Mike Cherim

Quarter Pounder with Cheese

The mesocorticolimbic circuit — also known as the “reward system” — is, as Google offered: “a group of neural structures responsible for incentive salience (i.e., wanting; a desire or craving for a reward and motivation), associative learning (primarily positive reinforcement and classical conditioning), and positively-valenced emotions, particularly ones involving pleasure as a core component.” Pleasure such as being rewarded for a hike with “Quarter Pounder with […]

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